AdSense Relevancy for Articles

A sizeable portion of the Poingo website is the article section. Here I publish articles about small business and people, processes and technology in the workplace.

Rebelliously, these articles were written without use of a keyword suggestion tool! They are written in 100% non keyword optimized English. What did Adsense do with these verbose, intellectual, index-elusive rants?

To appear scientific - after all, somebody might actually read this - I developed a down-and-dirty rating scale. First I counted the number of relevant ads (of 5 total) per page, then I multiplied it by a subjective relevancy score scaled 1 through 5, where 5 is "frickin' good" and 1 is "obscure at best."

To maintain consistent subjectivity, all ratings were performed after morning coffee and on non-bill-paying days.

A page score of 25 (5 ads x relevancy score of 5) would be a top score ("AdSense, you're seeing into my very soul") and 0 would be ("We never talk anymore, You don't even know me(sniff)").

Here is the scoring:

AdSense scored an average of 10.5 out of a possible 25 on these illuminating, erudite but non optimized articles. Yet in 7 articles out of 20, Google scored the coveted "frickin' good" appellation. Google "understood" 35% of the articles with high accuracy.

Beyond that, there was a chasm of irreconcilable misunderstandings leading ultimately to the vacuum of deep space. What does it mean to us little folk waving our flags and trying to get noticed on the web?

Keep your message simple and clean, boiled down to one or two key concepts on a page. The spiders want to understand us but they are kinda dumb. At least that's what Matt says.

Read the data
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